Weight Watchers Is Jumping on the Meal Kit Bandwagon — Food News

It seems like everybody is making meal kits these days. Blue Apron and Hello Fresh are a couple of the most famous, and Martha Stewart also has a meal kit. Amazon is starting meal kits too, and plans to sell them at its robot-monitored cashierless Amazon Go grocery stores. Wolfgang Puck created meals for Chef'd. Heck, even one of my college friends started a slow-cooker meal kit service last year.

Now Weight Watchers is jumping on the bandwagon with their own healthy meal kit service, but theirs is breaking away from the Blue Apron/Hello Fresh subscription box model. Instead, the Weight Watchers meal kits will be sold in grocery stores.

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